Start together
A picture, a story or a question gives everyone a reason to listen and something to say.

Swedish roots. A new international chapter.
Andy Coombs draws on his experience as the series’ lead author to develop Viking Kite ELT for new markets.
“Our most appreciated English teaching resource of all time.”
The publisher film / 1 min 41 sec
See a real example of the language changing while the theme stays shared. Then explore how the course could fit your market.
Viking Kite ELT · The idea, the evidence, the opportunity
Download the film ↗Viking Kite ELT — One class. Four ways in.
One class. Four ways in. Different English levels. Shared, age-appropriate ideas.
An older beginner needs simpler English, without being sent back to younger content. Viking Kite ELT keeps the ideas relevant, while changing the language demand.
Take Flying. In the Blue version: Down there I have jobs to do. I have homework.
In Red: Down there I have jobs to do, assignments to complete, people who need things from me and people who want to tell me what to do.
Different language. The same question: what would you leave behind if you could fly? One discussion, with room for everyone. Teachers keep a shared lesson.
From Andy Coombs, lead author of Good Stuff Gold. Liber calls it our most appreciated English teaching resource of all time.
The publishing plan: seven year groups, seven themes per year, four levels of complexity.
Existing texts, teaching activities, audio and film provide material for editorial selection.
Shape a new international edition for your ages, curriculum, pacing and formats.
Ask Andy Cowle or Phil Lowry for sample material. Tell us your territory, language and the learners you want to reach.
Viking Kite ELT. One class. Four ways in.
The proof / Flying
An older beginner can need language support and still want something worth thinking about. Here, four versions of one imagined flight give the whole class a way into the conversation.
A classroom illustration
Compare two of the four routes
Blue / short statements“Down there I have jobs to do. I have homework.”
Red / connected ideas“Down there I have jobs to do, assignments to complete, people who need things from me and people who want to tell me what to do.”
Explore all four versions
A picture, a story or a question gives everyone a reason to listen and something to say.
Read and work with language at a suitable level, with support and challenge where each learner needs them.
Bring different responses into one conversation. Use English to explain, imagine, compare and create.
Want to explore a complete sample unit with your editorial team?
Request samples from Andy or Phil ↗The seven-year publishing plan
From friends and animals to music, identity and a changing world. Seven themes for each year group create a shared path, with four levels of language complexity within every theme.
year groupsA course that grows with the learner
themes per yearSomething worth talking about
levels of complexityDifferent language. Shared ideas.
Explore 42 existing themes across six course years. A seventh year is planned for the new edition, with its theme selection developed for the publishing partner’s market.
Course numbers show progression through the programme. Ages, school-grade equivalents and final theme selection are agreed for each market.
Your edition / The possibilities
A consistent family of theme books gives the course a recognisable identity, with room for your own edition.
Illustrative cover concepts. Titles and artwork are proposals for the new edition.

For your editorial team
Viking Kite ELT offers a publishing development partnership built on a substantial existing course bank. Start with the material, then shape the programme your schools need.
Ready to explore
Shape with us
The published edition and available territory, language and format rights are agreed with the publishing partner. The samples demonstrate the approach; final components are developed to the agreed brief.
Start with a sample unit
Give your editorial team something concrete to explore. Request course samples and tell us about the learners you want to reach.
Andy Cowle or Phil Lowry can arrange relevant sample material and the next conversation. A short introduction to your publishing plans is enough to get started.
Andy CowleRequest samples from Andy ↗andy@firstimpressioncommunications.com+44 (0)7860 339 420Phil LowryRequest samples from Phil ↗educontent@outlook.ieEnquiry buttons open an email draft in your email app.